Exploring how AI is reshaping UX from the inside out. In this post, I share what I’ve learned while redesigning Roamly’s website, experimenting with Gemini, and starting to develop a new New Friend offering: UX Systems Strategy for AI Integration.

AI isn’t here to replace designers—it’s here to collaborate. At New Friend, I’m using AI to accelerate creativity, iterate faster, and focus on what truly matters in design. This post explores how AI enhances—not replaces—the role of the designer.